Redken Up to 7 Lightener Debusted Bleach

POTASSIUM PERSULFATE SODIUM SILICATE SODIUM STEARATE MAGNESIUM CARBONATE HYDROXIDE AMMONIUM PERSULFATE CITRIC ACID SODIUM METASILICATE CYAMOPSIS TETRAGONOLOBA GUM / GUAR GUM PARAFFINUM LIQUIDUM / MINERAL OIL / HUILE MINERALE DISODIUM EDTA SODIUM LAURYL SULFATE GLYCINE PANTHENOL CI 77007 / ULTRAMARINES AQUA / WATER / EAU

FAQs

1. What is this product and who should use it?
This is a professional powder lightener from Redken designed for salon stylists performing lifts, highlights or full-blonde services. It’s ideal for clients needing up to ~7 levels of lift in one step.

2. What are the standout benefits stylists should highlight?

• Lifts hair up to seven levels while maintaining predictability and control. 

• “De-dusted” formulation — meaning less airborne powder, making it easier and cleaner to use in a salon environment.

• Contains a built-in conditioning/bonder agent so hair fibers are better protected during the lightening process.

• Fragrance-free (which many stylists and clients appreciate in a professional setting). 

3. How should it be mixed and applied in the salon?

• Mix with a compatible developer (e.g., Pro-Oxide Cream Developer) at ratios like 1:1, 1:1.5 or 1:2 depending on technique (on-scalp vs off-scalp) and desired consistency. 

• Can be used for both on-scalp and off-scalp applications including balayage, highlights, full-head lightening.

• Process at room temperature, up to ~50 minutes (or until end result is achieved) in line with hair condition and target lift.

• Once desired level is reached, rinse thoroughly and follow up with conditioning or a bond-repair treatment.

4. Is it safe for color-treated or already lightened hair?
Yes — while still a powerful lightener, the built-in bonder/conditioning agent gives the stylist more control and better protection. However, as always with lifts of this magnitude, the stylist should assess hair condition, plan accordingly and monitor throughout the process.

5. Will it leave hair brittle or overly damaged?
The goal of this product is to reduce damage by reinforcing the hair fibers during lifting (thanks to the bonder inside). That said, it is a high-lift process, so proper technique, timing and post-care are still critical. Highlight to clients that follow-up treatments (like bond-repair systems) and professional care are still part of the service.

6. What makes this lightener stand out versus generic powder lighteners?

• The de-dusted formulation is more salon-friendly (less mess, improved texture).

• The built-in conditioning/bonder agent sets it apart — meaning less need for additional add-ins just for bond protection.

• Predictable lift and compatibility with on- and off-scalp techniques make it very flexible for stylists.

• Being fragrance-free may help with client comfort and salon environment.