Scruples Renewal Color Retention Shampoo

Helps to prevent color fade, leaving hair shiny and vibrant

• Helps prevent color fade
• Leaves hair shiny and vibrant
• Helps protect hair from environmental damage
• For daily use

See Our Salon Shampoo Collection

FAQ — Scruples Renewal Color Retention Shampoo

Q: What is Scruples Renewal Color Retention Shampoo?
A: It’s a gentle, sulfate-based (but color-friendly) shampoo from Scruples designed specifically for color-treated hair. It’s formulated to cleanse while helping prevent color fade, maintain vibrancy, and protect against environmental damage.

Q: What are the main benefits of using Renewal Color Retention Shampoo?
A:

• Helps prevent color fade so haircolor lasts longer and retains vibrancy.

• Leaves hair shiny and vibrant, avoiding dullness that can come from frequent washing or harsh shampoos. 

• Helps protect hair from environmental damage and UV-related fading thanks to UV absorbers in the formula. Gentle enough for daily use — good for clients who shampoo often or lead active lifestyles. 

Q: Who should use this shampoo?
A: It’s ideal for clients with color-treated, highlighted, or chemically processed hair who want to preserve color and shine. It's also suitable for anyone concerned about color fade, dullness, or environmental damage — especially those in sunny or chlorine-exposed climates. 

Q: How do you use Renewal Color Retention Shampoo for best results?
A: Apply to wet hair, massage into a rich, creamy lather, then rinse thoroughly. Use it as the regular shampoo in your clients’ haircare routine — for example, with every wash or at least once per week if the client is washing frequently. 

Q: Is this shampoo safe for all hair types and treated hair (bleached, highlighted, etc.)?
A: Yes — while formulated for color-treated hair, it is gentle enough for regular use and works on all hair types. The formulation helps maintain hair integrity while supporting color retention. 

Q: What results can clients expect after using Renewal Shampoo regularly?
A: Clients can expect their color to stay richer and more vibrant for longer, less fading between salon visits, hair that feels softer and shinier, and better protection against environmental factors that might dull or damage hair.