Scruples True Integrity Creme Color - Gold Series

A low-ammonia permanent and demi-permanent creme hair color system.net wt 2.05 oz (58.2g) (60ml)

• A low-ammonia permanent and demi-permanent creme hair color system.
• Creates beautiful, rich looking shades and fashion forward color.
• Provides expert gray coverage.
• Leaves hair with an opalescent finish.
• Low ammonia; less than 1% when mixed.
• True to level, true to swatch.

• Colors displayed on website may vary due to a number of factors including, but not limited to; monitor resolution settings, lighting, etc

FAQ

Q: What is Scruples True Integrity Crème Color — Gold Series?
A: The Gold Series is part of Scruples’ “True Integrity / Opalescent Crème Colour” system — a low-ammonia permanent (or demi-permanent, depending on developer) hair-color line. The Gold Series delivers golden, warm, luminous shades from golden browns to golden blondes — designed to give clients a rich, radiant gold-toned result rather than ashy or cool tones. 

Q: What shades are available in the Gold Series?
A: Shades include a range from medium golden brown to lightest golden blonde: e.g. 4G (Medium Golden Brown), 5G (Golden Brown), 6G (Dark Golden Blonde), 7G (Medium Golden Blonde), 8G (Light Golden Blonde), 9G (Very Light Golden Blonde), and 10G (Lightest Golden Blonde). 

Q: What are the main benefits of using the Gold Series?
A:

• Provides warm, golden-toned hair which gives a natural, sun-kissed look — great for clients who prefer warmth and glow rather than ash or neutral blondes. Offers expert gray / white-hair coverage, even in lighter golden tones — useful for clients wanting both coverage and warmth. 

• Uses a low-ammonia formula (less than 1% when mixed) — gentler on hair and scalp compared with high-ammonia dyes, which helps preserve hair integrity especially for clients with previously processed or sensitive hair. 

• Produces an “opalescent finish”: rich pigment deposit + translucent-like reflection, giving hair shine, depth, and a healthy luminous appearance rather than flat color. 

• Colors in this series are described as “true to level & true to swatch”, which helps stylists deliver predictable, consistent results.

Q: Who is the Gold Series best suited for — what hair types or client needs?
A: The Gold Series is ideal for:

• Clients who want warm, golden blondes or golden browns — soft, wearable brightness rather than ash/cool tones.

• Clients wanting reliable gray/white hair coverage while staying in a warm, golden color range.

• Hair that may be naturally light or previously colored/processed — the low-ammonia formula is gentler and helps preserve hair integrity.

• Stylists and salons offering classic, natural-looking warm color services — suitable for everyday clients wanting sunlit warmth and shine.

Q: How should stylists mix and apply Gold Series for best results?
A: According to manufacturer instructions for the True Integrity Crème system:

• Mix the tube of color with developer at a 1 part color : 1.5 parts developer ratio. 

• Apply on dry, unwashed hair using bowl & brush (or appropriate applicator) to ensure even saturation and predictable coverage. Process per specified time based on hair’s natural level, previous treatments, and desired outcome. Monitor carefully if hair is lightened or porous. 

• After processing rinse thoroughly, then shampoo with a color-safe shampoo, and follow with a conditioner or treatment to seal in moisture and shine — because the formula includes nourishing/conditioning agents to protect hair integrity. 

Q: What results should clients expect after using Gold Series?
A: Clients can expect:

• Rich, warm golden brown to golden blonde hair — depending on shade chosen — with natural-looking warmth and depth.

• Even, full gray/white hair coverage if needed, without losing warmth or sheen.

• Hair that appears shiny, healthy, and vibrant, with a luminous, opalescent finish.

• Long-lasting, wearable color that reflects light beautifully, ideal for clients seeking a natural, sun-kissed look rather than dramatic fashion color.

Q: Why choose Gold Series instead of a bleach + toner or neutral/ash color approach?
A: The Gold Series offers a simpler, gentler route to warm, golden tones — no need for separate lightening and toning steps. Because of the low-ammonia, conditioning-enriched formula, it tends to be less damaging than bleach-based services while still delivering rich, radiant color. It’s especially appealing for clients wanting natural warmth and shine without over-processing.