Uppercut - Clay

Uppercut Deluxe Clay is a strong hold product with a natural finish that is easily reworked throughout the day and just as importantly, washed out at the end. This is a revolutionary hair Clay, designed specifically for men.

Clay will tame hair short or long, adding texture and control to a diverse range of styles.

This product grips and shapes hair effortlessly; it has the strength to defy natural hair movement to control even the toughest and most stubborn hair.

With low shine, Clay produces a matte finish, leaving the hair looking natural.

Apply to dry hair that has been washed beforehand with EverydayShampooandConditioner. Start by working a small amount of product into dry palms and make sure to spread evenly across both hands. Apply a small amount to the fringe area using fingertips then work from the back of your head forwards making sure to spread product evenly throughout your hair.

Shape your hair to the desired look using your fingers or an Uppercut Deluxe comb from our Accessories Range to give the shape you want for your style.

To remove, we recommend a full wash cycle with Uppercut DeluxeDegreaser, followed with Everyday Conditioner.

FAQ Section

1. What is Uppercut Deluxe Clay and what does it do?
Uppercut Deluxe Clay is a water and wax-based styling clay that provides a strong, reworkable hold with a natural matte finish. It is designed to grip and shape hair effortlessly, adding texture and control to a diverse range of styles—from short crops to longer, textured looks .

2. What are the key benefits of this product?

3. What does it smell like?
Clay features a distinctive Woods and Leather fragrance—a fresh, masculine scent described as a "really successful mix of wood and leather," reminiscent of a modern cologne .

4. Who is this product specifically for?
This product is ideal for:

• All hair types—straight, wavy, or curly 

• All hair lengths—short to medium length works best, but can tame longer hair as well 

• Difficult to control hair—thick, unruly, or stubborn hair that resists other products 

• Modern, textured styles—messy quiffs, crops, pompadours, and relaxed looks 

• Anyone seeking a strong hold with a natural, matte finish

5. What are the key ingredients and their benefits?

6. What are the complete ingredients?
According to official sources, the full ingredients list is:

Aqua (Water), Cera Microcristallina (Microcrystalline Wax), Propylene Glycol, Candelilla Cera (Candelilla Wax), Copernicia Cerifera (Carnauba) Wax, Paraffinum Liquidum (Mineral Oil), Glyceryl Stearate, PEG-100 Stearate, VP/VA Copolymer, Bentonite, Tribehenin, Petrolatum, Stearic Acid, PEG-12 Dimethicone, Kaolin, Phenoxyethanol, Parfum (Fragrance), Caprylyl Glycol, Disodium EDTA, Carbomer, Sodium Hydroxide, Jojoba Esters, CI 77499 (Iron Oxides), Eugenol, Cinnamal, Coumarin, Linalool, Limonene, Citronellol, Chlorophyllin-Copper Complex .

Note: Product formulations may change. For the most current ingredient list, please refer to the product packaging.

7. How do I use Uppercut Deluxe Clay for best results?

8. What sizes are available?
Clay is available in multiple sizes:

• 60g — standard size 

• 70g — larger size available in some markets 

• 25g / 30g (Midi) — travel or trial size 

9. What are the hold and shine ratings?

• Hold: 8/10 (Strong / Firm) 

• Shine: 2/10 (Matte / Low Shine) 

Some retailers describe the hold as "strong but reworkable"—emphasizing that it provides firm control without hardening completely .

10. Is it easy to wash out?
Yes. Unlike traditional oil-based clays, Uppercut Deluxe Clay is a water and wax hybrid, making it significantly easier to wash out. However, due to the wax content, it may require a thorough shampoo (2 washes) for complete removal .

11. What are the quality and formulation claims?

12. Where is this product made?
Uppercut Deluxe Clay is made in Australia. The brand was founded in Brisbane by Luke Newman and barber Steve Purcell, inspired by the traditional barbershop experience .

13. What do barbers and customers say about this product?
Users consistently praise the product for:

Positive feedback:

• Strong hold with natural finish — "Firm grip and a natural matte finish" 

• Pleasant Woods and Leather scent — described as "one of the best ever" 

• Adds great texture — perfect for modern, messy styles 

• Easy to rework — "can be redone and, more importantly, washed away at the end of the day" 

Constructive feedback:

• Some users note the product has more shine than expected for a clay 

• Slicking down sides can be challenging with longer hair 

• The product is firm in the tin and requires warming up before application 

14. Is this product suitable for fine or thin hair?
Yes, Clay can work well for fine hair because it adds texture and grip without excessive shine. However, because it provides strong hold, users with fine hair should start with a very small amount to avoid weighing hair down .

15. How does Clay compare to other Uppercut products?

16. How should I store this product?
Store in a cool, dry place away from direct sunlight. Keep the tin tightly closed when not in use to prevent the product from drying out. Avoid contact with eyes—if contact occurs, rinse immediately with water .

17. Why choose Uppercut Deluxe Clay over other clays?
This product stands out because it:

• Offers a true matte finish with strong, reworkable hold

• Is a water and wax hybrid—easier to wash out than traditional oil-based clays

• Features a premium Woods and Leather scent—modern and masculine

• Is barber-designed and made in Australia—trusted by professionals worldwide

• Is free from parabens and sulfates 

• Tames even the most stubborn hair while keeping it looking natural